Joe Rogan’s new Spotify deal


The biggest podcast in the world pisses off a lot of people, but it’s still the biggest podcast in the world. Now the man behind The Joe Rogan Experience Signed another deal with Spotify 250 million dollars. The deal allows the broadcaster to distribute Rogan’s podcasts on additional platforms, including a video version for YouTube, but it also includes a revenue-sharing deal based on ad sales if Rogan burns through those hundreds of millions too quickly.

Rogan has been a regular source of controversy since signing up, particularly with ill-informed COVID reviews, prompting doctors and scientists to demand that Spotify update its disinformation policy. Spotify has claimed that it is not responsible for Rogan, that it is a platform, not a publisher. Now that Spotify will publish Rogan’s projects elsewhere, what will his defense be next?

– Matt Smith

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