Amazon officially announced the dates of the next annual shopping event. Amazon Prime Day 2024 this year it will be on July 16th and 17th — the event will begin on Tuesday, July 16th at 12:00 PM PT/3AM ET and end at the end of the day on Wednesday, July 17th. As expected, Prime Day will actually last two full days, and it’ll bring thousands of exclusive, Prime-only deals on everything from electronics to fashion. If you can’t wait a few more weeks, there are some Prime Day discounts you can now shop.
In addition to driving large numbers of sales in a short period of time, Amazon Prime Day has always been a way for the online retail giant to increase its total number of Prime subscribers. Prime Day isn’t a feature of the service like access to Prime Video content or free two-day shipping, but it helps that most of the deals you’ll find on Amazon during the two-day event are only available to Prime members. . However, it’s worth noting that the cost of Prime has grown significantly since its debut in 2005: an annual membership will now set you back $139almost twice the price it was sold at ($79 per year).
Prime Day in July has been a major shopping event for Amazon for a decade now, but that hasn’t stopped the company from expanding the event’s reach. For the past few years, we’ve seen a sort of “Fall Prime Day” in October, presumably Amazon’s official kickoff to the holiday shopping season. There’s no word on whether October’s Big Day will return in 2024, but with most online retailers starting their holiday sales earlier and earlier in 2020, we think there’s a good chance it will return this year.
If you’re planning to use that Prime membership next month, you can check out Engadget to find tech deals worth your month at the two-day event. It’s no surprise that Amazon Prime Day is one of the best times of the year to get Amazon devices, as most of them will likely be discounted to all-time lows. Along with that, we expect to see valuable sales in headphones, robot vacuums, laptops, SSDs and more. You can also follow Engadget Deals on Twitter Sign up for the latest news and new during Prime Day Engadget Deals newsletter To deliver the best deals straight to your inbox.
Prime Day Shopping Guide: Look at all of us Chief Day coverage. Get the best Prime Day deals on Yahoo Life. Follow Engadget for Prime Day tech deals. Hear the best from Autoblog’s experts Amazon Prime Day deals find for your car, garage and home Prime Day sales shopping at AOL curated just for you.