Google prohibits ads promoting websites and apps that generate deepfake porn


There is Google updated to include such language in its Inappropriate Content Policy expressly prohibits advertisers who promote websites and services that create deeply fake pornography. While the company already has strong restrictions on ads featuring certain types of sexual content, the update leaves no doubt that promoting “altered or created synthetic content that is sexually explicit or contains nudity” violates its rules.

Any advertiser promoting sites or programs that create deepfake porn, show instructions on how to create deepfake porn, and endorse or compare different deepfake porn services will be banned without notice. They will no longer be able to publish their ads on Google either. The company will begin enforcing the rule on May 30, giving advertisers the chance to remove any ad that violates the new policy. whom 404 Media notes that the rise of deepfake technologies has led to an increase in ads promoting tools that specifically target users who want to create sexually explicit content. Some of these tools reportedly even pretend to be useful services to get listed on the Apple App Store and Google Play Store, but these are masks promoting the ability to create manipulated porn on social media.

However, Google has already started banning services that create sexist deepfakes in Shopping ads. Similar to its upcoming broader policy, the company banned Shopping ads for services that “create, distribute, or host synthetic explicit content or synthetic content that contains nudity.” These include pages advertising deepfake porn tutorials and deepfake porn generators.



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