Xfinity is giving its customers access to better picture quality during the Paris Olympics. To begin with, its customers will be able to enable Dolby Vision HDR and Dolby Atmos Xfinity Stream app For the first time on eligible streaming devices and TVs if they’re watching USA Network’s coverage of the Paris Olympics. This will give them access to a viewing experience with more detailed images and immersive sound, even if they’re not streaming from an Xfinity box.
Comcast’s telecom division also offers an enhanced 4K viewing experience for all its customers. X1 platform in its entirety. It explains Enhanced 4K, which delivers 4K video at the highest bitrate over Comcast’s network, Dolby Vision for more realistic images, and Dolby Atmos for immersive audio. The feature will also premiere for the Paris Olympics and will be available on USA Network’s 24/7 coverage. Xfinity also promises ultra-low latency, meaning viewers will be just seconds behind what’s happening in Paris in real time.
“By premiering enhanced 4K at Paris 2024, Olympic fans will be the first to experience this new innovation and enjoy all the live action in stunning picture and audio quality with significantly less lag than anything else on the market,” Vito said of Comcast Sports and Vice President of Entertainment Forlenza said. Xfinity tested the advanced 4K feature during the 2024 Super Bowl to make sure it worked as promised. Going forward, advanced 4K will be the new quality standard for live sports on its X1, he says.
The streaming platform will also make it easier for customers to access Olympics content. Users will be able to create a custom destination for their favorite sports and access a comprehensive schedule of events, then filter by any sport that interests them. They can quickly access this feature and all the channels and services offered. Olympic content by saying “Olympics” into the Xfinity Voice Remote.
