Apple’s spin on artificial intelligence is finally here, and it already looks smarter than Microsoft Copilot and Google Bard. Apple Intelligence Focuses on privacy and “personal intelligence” with a little help from ChatGPT. While we haven’t tested it ourselves yet, Apple avoids the pitfalls of Microsoft’s Recall feature, as well as Google Bard’s unfortunate early loopholes. The company doesn’t try to capture everything you do on your computer and focuses on how it uses larger AI models like ChatGPT.
Shortly after the WWDC 2024 keynote ended, Engadget’s Cherlynn Low and Devindra Hardawar discussed why Apple is taking a more thoughtful approach to AI.
