As part of the review of the EV strategy, canceled his plans [] build an electric three-row SUV. At the beginning of this year, he said that he would Two years until 2027, but now the carmaker has completely overturned this model. It is preparing to use hybrid technology in the next three series of SUVs. Ford expects the decision to cost $1.9 billion in special costs and expenses.
In addition, Ford is delaying the production of the next-generation electric truck from 2026 to the second half of 2027. This model will be built based on the information obtained by the company. and includes “features and experiences never before seen in a Ford truck.” Among these will be improved aerodynamics and improved bi-directional charging capability. Ford says delaying the electric pickup will allow it to take advantage of cheaper battery technology and other cost efficiencies. It will build the model, which was previously delayed from 2025, at a plant in Tennessee.
Ford also plans to launch a mid-size electric pickup in 2027, the first production vehicle based on a low-cost platform designed by the skunkworks team. Ford expects the EV platform to help produce several profitable models. This could help it compete with Chinese electric car makers, as Ford CEO Jim Farley claims. He said that there is the United States On electric cars imported from China, which the White House says will “protect American manufacturers.”
Elsewhere, Ford plans to start production of a new electric commercial van in Ohio in 2026. The Tennessee plant will begin making cells for a van and a next-generation electric pickup truck in late 2025.
The shift in strategy comes as Ford tries to cut losses on current electric models while ensuring future EVs turn a profit. The EV division is on track to lose $5 billion this year (from a $4.7 billion loss in 2023) amid lower-than-expected demand. Ford is also reducing capital spending on EVs from 40 percent of its budget to 30 percent.
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