The web version of Threads may soon become even more useful. Meta begins special tests Feeds like Tweetdeck this will allow users to track multiple topics, searches and accounts in one view.
People who are part of the test can set up “saved columns” that will track updates around specific topics, tags, accounts or search terms. Users can also choose to automatically update these columns with new content. For now, Threads will support up to 100 different columns, though a Meta spokesperson said that number could change as testing progresses.
Based on the screenshots shared by Mark Zuckerberg, the new Threads columns appear Many Like Tweetdeck, a desktop app long favored by Twitter power users. The application is now called X Pro and is only available to X’s paid subscribers.
The test is the latest sign that Meta wants to make Threads a more reliable source for real-time information. The company also added “the end” badge and it’s trending topics to search for. But it’s more useful to be able to follow multiple update feeds. It could also address long-standing complaints about Threads’ algorithmic “for you” feed, which results in a haphazard mix of several days’ worth of posts and the odd personal story from unrelated accounts.
It is not clear how many people will participate in Meta’s initial test, although Adam Mosseri. he said the company is seeking feedback on the changes. But the company often releases major Threads changes to a small group of users before rolling them out more widely.
Update May 16, 2024, 2:15 PM ET: Added details on how many columns Threads will support.
